Echo Market

A brand that remembers what matters.

Project Gallery

Echo Market, a curated retail concept, sought a brand that could foreground memory, longevity, and emotionally resonant objects. The challenge was to move beyond trend-driven visuals toward something more timeless and reflective.

We created an identity system rooted in editorial typography, archival-inspired layouts, and photography guidelines that emphasize everyday use, wear, and patina. The work extended to packaging, in-store signage, and a journal-like digital platform for maker stories and product narratives.

The resulting brand positions Echo Market as a place for meaningful finds, where every item feels considered, kept, and remembered long after it leaves the shelf.